Product Search and Comparison: Planning a major purchase, such as a car, laptop, or sports equipment? Typically, you would read reviews, compare specifications across different sites. Deep Research can do this for you. You provide criteria (budget, necessary features, brands), and the AI will conduct its own market research. It will study expert reviews, user feedback, gather data on models, prices, and features. Then, it will present a report comparing options, listing their pros and cons, and providing a table with specifications and prices (
trends.rbc.ru). For example, a test was conducted where Deep Research helped choose the ideal snowboard for prepared slopes at a specific resort in Japan, considering the budget and user requirements. The chatbot examined the features of ski slopes, read reviews from snowboarders, checked manufacturers' websites, and provided a summary table of suitable models with their strengths and weaknesses
trends.rbc.ru). This approach saves time and gives you confidence that you've considered all the information before making a purchase.
Market and Competitor Analysis (for Work or Business): If you're an entrepreneur, marketer, or just want to understand an industry, Deep Research will be your analyst. It can collect market analytics on a given topic: find statistics, reports, news, mentions of competitors, etc. For example, you could ask, "Analyze the electric vehicle market: market shares of leading companies, growth rates, and the latest technological trends." In response, you’ll get a detailed analysis with statistics, graphs, and insights on trends. This information will help you make business decisions or prepare for a presentation. Deep Research is also convenient for comparing competitors: it will find data on products, prices, reviews, and present you with a comparative report. Even if you're not an expert in the field, a well-formed request will provide insights as if a whole team of specialists had worked on it.
Content Ideas and SEO (Search Engine Optimization) Assistance: Bloggers, journalists, and content creators can use Deep Research as a smart editorial assistant. Suppose you need to prepare material on a popular topic or come up with article ideas that will engage your audience. ChatGPT, in deep research mode, will examine what’s trending, what questions people are asking, which keywords are being searched most frequently (this means performing basic SEO – Search Engine Optimization). SEO refers to adjusting your content so it ranks better in search engines, such as selecting popular keywords and topics. Deep Research can analyze search engine results, trending posts on the topic, even forums and social media, to understand audience interests. As a result, it will offer content ideas, such as a list of potential article headlines with a brief description of why this topic is relevant and what aspects to cover. Furthermore, it will provide sources—indicating where it found the information about the popularity of a given topic so you can verify the trends. This is particularly useful for planning an editorial calendar or brainstorming new materials.
Education and Research: Students and learners can turn to Deep Research for help in gathering materials for essays, term papers, and even scientific articles. Imagine you need to write a paper on the impact of technology on the economy. Instead of browsing through dozens of articles on your own, you can ask ChatGPT: "Please gather information on the impact of artificial intelligence on the labor market over the past 5 years, with references to academic sources." The AI will start reviewing scientific publications, organizational reports, statistics, and provide an overview with citations from studies, authors’ names, and the journals where the data was published (
trends.rbc.ru). The final report will list key conclusions from different authors, and you can then build your own work based on this overview. Of course, it’s important to remember academic ethics—copying text without analysis is not allowed, but as a source of information and a starting point for your own conclusions, Deep Research is invaluable. It saves time during the initial stage of data collection and ensures you don’t miss important studies related to your topic.
Travel Planning and Other Projects: Even for everyday tasks, Deep Research can be useful. For example, planning a trip to an unfamiliar country often requires gathering information about visas, the best cities to visit, budget hotels, weather, attractions, and much more. In Deep Research mode, you can make a comprehensive request: "Help me plan a 10-day trip to Italy in September: budget – this much, interested in historical sites and food tourism." ChatGPT will analyze travel websites, traveler blogs, forums (including reviews), and create a detailed itinerary for you. It will include recommended cities and attractions, a rough day-by-day itinerary, transportation advice (e.g., where to rent a car or take a train), an approximate budget, and links to sources (e.g., articles like "10 must-see places in Italy" or reviews on TripAdvisor). You essentially receive a ready-made travel plan, summarizing the experiences of many travelers. Of course, the plan can later be adjusted to suit your preferences, but starting your vacation preparation with such a report means you won’t miss anything important. Similarly, Deep Research can help with other practical tasks: from planning an apartment renovation (with material and design advice) to comparing different workout methods if you’ve decided, for example, to focus on your health.